Archive for January, 2009

“They say that taupe is very soothing…”

Friday, January 23rd, 2009

Brad Pitt uttered these words in the movie Ocean’s Eleven as a response to George Clooney’s question, “Why do they always paint hallways that color?”  Colors are carefully selected in places that have a defined function or goal; perhaps in the casino’s instance, it was to relax the employees and guests.

From a website’s structure, to images, media, and content font, the colors used will subconsciously send a message to the reader.  And if you are wondering why many professional companies use the color blue, for instance, this post will shed some light. (more…)

Important Change at Yahoo! Search Marketing

Tuesday, January 6th, 2009

Yesterday, Yahoo sent out an email to their search advertisers that they have updated the Terms and Conditions of the service agreement.  If you are currently involved in a Yahoo! search marketing program, this is a “fine print” email that is not to be overlooked. (more…)

Adwords Qualified Individual, Yahoo Search Marketing, Microsft Advertising, BB Accredited