Friday, January 23rd, 2009
Brad Pitt uttered these words in the movie Ocean’s Eleven as a response to George Clooney’s question, “Why do they always paint hallways that color?” Colors are carefully selected in places that have a defined function or goal; perhaps in the casino’s instance, it was to relax the employees and guests.
From a website’s structure, to images, media, and content font, the colors used will subconsciously send a message to the reader. And if you are wondering why many professional companies use the color blue, for instance, this post will shed some light. (more…)
Tags: content, Optimization, scanning, usability, web design, website
Posted in Obu's Blog, Social Media | 3 Comments »
Tuesday, January 6th, 2009
Yesterday, Yahoo sent out an email to their search advertisers that they have updated the Terms and Conditions of the service agreement. If you are currently involved in a Yahoo! search marketing program, this is a “fine print” email that is not to be overlooked. (more…)
Tags: ppc, yahoo
Posted in Obu's Blog | 3 Comments »
Monday, December 22nd, 2008
Craigslist.org (CL) is the epitome of an easy to use message board for the masses. Since most services are free, it is a great place to find tickets, buy a house or car, or get a date. But many ads are not given the 3 additional minutes (or less) of optimization. (more…)
Tags: Advertising, SEO
Posted in Obu's Blog | 4 Comments »
Monday, December 15th, 2008
The internet has been used to level the playing field in all industries, including the ones within it. Online, everyone is equal due to network neutrality; that is, there is no preferential treatment given to any traffic, but that may change in 2009. (more…)
Tags: Internet News, usability, video
Posted in Obu's Blog | 4 Comments »
Monday, November 10th, 2008
Google ranks websites, right?
Not exactly. (more…)
Tags: google, Optimization
Posted in Obu's Blog | No Comments »
Friday, November 7th, 2008
Video sharing is all the rage these days, and not just for bored teenagers who want to share with their best Britney impersonation or gripe about school. It has become one of the most effective and widely used marketing tools in media today. (more…)
Tags: Internet Marketing, video
Posted in Obu's Blog | No Comments »
