Gordon Rees Case Study
BACKGROUND
Gordon & Rees, a full service law firm, with 17 offices in 10 states and over 400 attorneys, was in search of a website development partner to build an online resource for their client, a leading professional liability insurance underwriting management company. The insurance company helps to serve their clients by providing them with accurate and comprehensive risk management resources. Gordon & Rees’s client was interested in creating a password protected, online destination, where they could send their clients, who were in search of answers to employment law questions. The insurance company also planned to incorporate the website into their marketing plan and feature the online resource as a selling point for potential clients.
GOALS & TIMELINE
Obu Interactive pitched its services to Gordon & Rees for the project in June, 2010 and the project was under way before the end of that month. The November 1, 2010 goal (and achieved) live date was dependent upon getting feedback and approval not only from our client, Gordon & Rees, LLP, but also their client for the project.
IMPLEMENTATION
- Recommended site architecture based on detailed content review & reorganization
- 4 tiers of wireframes
- Design evolution
- Programming
- Content management system training & content implementation
- Final site review & edits from both direct & 3rd party client
SITE FEATURES
- Search-able, up-to-date & comprehensive legal human resources index
- Ability to file a claim with the underwriter
- Read the latest news & alerts
- Subscribe to employment newsletter
- Access to legal advice helpline
RESULTS
A fully integrated, easily search-able and navigable, password protected, comprehensive online employment law resource for employers, managers and human resources professionals – and two happy clients.
