Search Engine Optimization

Locally Social – Make your business known to your community

Friday, December 3rd, 2010

The internet is rapidly progressing faster and faster, and small businesses who are not actively keeping up with the newest changes will soon be left behind. While many businesses are starting to see the benefits of driving on the social media highway, few aren’t seeing the big information signs along the way. Luckily, Obu Interactive found one highway sign particularly important that we just had to share it – localized searches. (more…)

As if Search Results in .082 Seconds Wasn’t Fast Enough

Friday, October 8th, 2010

In September Google once again changed the way we use their search engine; search once, and then your revision searches update as you type. With an idea that makes someone wonder, “Why didn’t anyone do that before?” Google Instant has found a way to deliver results even faster than it already has. (more…)

Best Technology for Local Businesses

Friday, May 29th, 2009

It is hard to stomach the idea of an entire slew of new technological innovations wanting a piece of your marketing budget. Perhaps you have only recently put up a website for your business and begun to make forays into Search Engine Optimization, Google Adwords, or other advertising. In response to the recent article on CNN.com, “New Search Engines Aspire to Supplement Google” one could almost hear the collective groan. (more…)

Performance Based SEO vs. Traditional SEO

Tuesday, August 26th, 2008

Traditional Search Engine Optimization (SEO) has long been the practice of many companies.  The client paid the fees proposed by the SEO company, and the SEO company achieved the placement for the desired search terms of the client.  When this worked everyone was happy. (more…)

Adwords Qualified Individual, Yahoo Search Marketing, Microsft Advertising, BB Accredited