Location: Atlanta, Georgia
Geo-Target: Georgia, Alabama, South Carolina
Hired Obu in: 2010
For more than a decade, Fried Rogers Goldberg LLC has built a reputation for litigating trucking cases throughout the U.S. More than 90% of their cases are trucking accident-related. Partner Joe Fried, a frequent lecturer on trucking litigation, is the go-to lawyer if your case is anywhere in the country, and especially in the Southeast.
Why would Fried Rogers Goldberg hire Obu? Economics. Referral fees can be high. Getting the cases directly allows the firm to control the case from inception to resolution.
Obu’s latest effort was to combine the main firm website, FRG-law.com, and their dedicated trucking website, TheTruckingAttorneys.com. In years past, Google did not mind if a business had two or more websites; some of these were often referred to as “micro sites.” However, approximately three years ago research began to emerge showing that some industries were being affected by having multiple websites, blogs and these “micro sites.” When Obu suggested combining the sites for organic search purposes to give a more unified signal to Google, many self-proclaimed experts disagreed. The “experts” were wrong and Obu was right.
Our results speak for themselves. After merging FRG-law.com with TheTruckingAttorneys.com in July 2014, the following results were realized within five months of the merge: